Top 5 Navigation and Maps Apps in Bulgaria: Q1 2023 Performance

During the first quarter of 2023, the top 5 navigation and maps applications in Bulgaria showed varied performance trends across downloads, revenue, and active users. The data, sourced from Sensor Tower, provides insightful metrics into the usage patterns of these apps.

Waze Navigation & Live Traffic saw a steady pattern in weekly downloads, beginning with 8.7K in late December, dipping to around 6.6K in mid-January, and peaking at approximately 9.8K in the week of February 20. The weekly active users fluctuated slightly but remained robust, starting at 180K and ending the quarter at 161K.

Google Maps Go displayed consistent weekly downloads, starting at 4K and reaching up to 7.7K in late February. The active users remained strong throughout the quarter, beginning at 291K and peaking at 298K in mid-March.

GPS, Maps, Voice Navigation experienced minor fluctuations in downloads, with numbers ranging from 1.4K to over 3K. The active users saw a decline, starting at approximately 6.5K and dropping to around 3.9K by the end of March. Despite lower revenue, peaking at $12 in the last week of March, the app maintained a consistent user base.

Google Earth had a stable download trend, starting at 1.6K and peaking at 2.2K in mid-March. Active users slightly increased over the quarter, from 11.8K to 13.7K, indicating steady engagement without generating any revenue.

GPS Earth Map - Route Planner showed significant growth in weekly downloads, especially in February, peaking at 2.8K. Active users also increased notably, reaching 3.5K in late February before declining to 833 by the end of March.

For more detailed insights and data, visit Sensor Tower.